pre-employment assessments for

Advertising & Marketing Agencies

Our Advertising & Marketing Assessment Test is the perfect fit for HR teams and hiring managers at agencies looking for actionable insights into prospective candidates. 

Agency staff need to be equally effective working independently on a project and collaboratively on a client account.  They need to be comfortable speaking in front of clients, projecting authority and not shying away from difficult conversations.  They need to be creative, tech savvy and have the work ethic required to put in long hours when necessary.

We have 15+ years of experience partnering with marketing and advertising agencies, from full-service shops to pure creative agencies, shopper marketing agencies to B2B firms.

Over time, we have developed an understanding of the qualities that influence success in each role, and can filter your candidate pipeline to ensure only qualified candidates move forward.

Some of our agency clients include:

We have experience identifying high quality candidates to fill popular agency roles such as:

  • Copywriters
  • Media Planner
  • Digital Strategist
  • Account Executive
  • Digital Advertising Manager

Looking to fill a unique role on your team, or simply want to find candidates who will be successful in your agency?

Connect with an Agency Product Specialist today!

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HighMatch Advertising & Marketing Assessment Test

HighMatch Talent Insights Platform includes a highly configurable advertising & marketing assessment test that’s fast, easy to implement and measures both personality and aptitude, as well as a fully custom solution that measures individual qualities that matter most to your agency.

Both solutions can be combined with skills assessments, either from our strategic partnership with one of the largest skills testing providers, or our native skills offerings

Combining skills testing with soft skills assessments can provide a holistic view of a candidate’s ability to be successful on the job, leading to better hiring decisions.

Agency Personality Traits

There are a number of personality traits that often align with success at advertising and marketing agencies, and are frequently requested by our clients.

Don’t see a trait you want to measure?
Connect with a Product Specialist today to learn how we can measure and report on any singular trait or ability you believe equate to success.


  • Adaptability/Flexibility: being open to change (positive or negative) and to considerable variety in the workplace
  • Attention to Detail: being careful about detail and thorough in completing work tasks
  • Analytical Thinker: analyzing information using logic to address work-related issues
  • Attention to Detail: being careful about detail and thorough in completing work task
  • Dependability: being reliable, responsible, dependable and fulfilling obligations
  • Initiative: willingness to take on responsibilities and challenges
  • Persistence: persistence in the face of obstacles

“Combines both cognitive and behavioral assessments, can integrate with many Applicant Tracking Systems (ATS), has the ability to benchmark teams easily, incredible customer service, extremely user friendly and well designed reports”.

Administrator, Marketing & Advertising Agency

Agency Cognitive Abilities

While not as exhaustive a list as personality traits, there are also several cognitive abilities that often align with success at advertising and marketing agencies.

Don’t see a trait you want to measure?
Connect with a Product Specialist today to learn how we can measure and report on any singular trait or ability you believe equate to success.GET STARTED BUTTON


  • Vocabulary: the measure of the richness of someone’s vocabulary.  It has direct bearing on their fluidity in communication and their ability to process and understand written documents and spoken instructions – as well as the ability to write and speak clearly
  • Rapid Problem Solving: the ability to deal with many problems, one after another quickly. It requires developed abstract reasoning skills to quickly recognize links and commonalities between seemingly unrelated objects.  It has direct bearing on a candidate’s ability to diagnose problems and develop solutions quickly
  • Logical Problem Solving: measures the ability to think through large, complex problems in a linear, step-by-step way.  It has direct bearing on an individual’s ability to weigh pros and cons of potential decisions, consider the consequences of potential courses of action, and choose the option that is most sensible


JWilliams Staffing Relies on HighMatch to Accelerate Sales

Learn how HighMatch helped JWilliams Staffing differentiate themselves from their competitors in the market by screening out poor fit candidates before the client’s ever see them.


Agency Skills

In addition to those traits and abilities mentioned above, there are several hard skills that candidates often have to demonstrate knowledge and experience in to be considered viable candidates.

Don’t see a skill you want to measure?  Have an existing custom skills test that you need help with? Request a skills consult from our in-house team of psychologists.


  • Advertising/Marketing Writing: this writing sample assessment aims to display the writer’s ability to craft a short, descriptive, promotional piece.
  • Brand Management: this test that measures the conceptual knowledge of marketing principles, market research, consumer behavior, brand management, sales management, and more.
  • Digital Advertising: this assessment is designed to assess a test taker’s knowledge about use of digital advertising tools
  • Marketing Fundamentals: this test is aimed at assessing the skill level in identifying marketing strategies, applying pricing, setting plans, conducting research as well as creating promotions.
  • Proofreading: this test test aims at assessing the skill level of the test taker in identifying errors in text, tables and lists, and is intended for those with experience with proofing
  • Search Engine Optimization: test is designed to assess a test taker’s understanding of the core concepts and need of SEO

HighMatch offers the ability to test candidates for all of these skills and many more business services skills tests through our strategic partnership with a leading skills provider.  Find out more by connecting with our services team.

Download our
‘Hiring Better’ Fact Sheet

They look great on paper, sail through the interview, only turn out to be an entirely different person when they show up for work their first day. Sound familiar?

Download our Hiring Better Fact Sheet for additional facts on the benefits of a great hire and the cascading effects of a bad hire on your organization, and learn how the right assessment solution can help you hire your next rockstar.


Need a different guide to improve your hiring process?
If so, then look no further!

Whether you are new to recruiting or an experienced hiring manager, our guides have something for you.

HighMatch Advertising & Marketing Assessment Test

Ready to learn how an advertising & marketing skills assessment test from HighMatch can help your agency find better quality candidates, increase recruiter efficiency, improve diversity and reduce turnover?

Speak to an Agency Product Specialist.

Get started