Four Reasons Personalized Assessments Can Improve Hiring Success

By Rob Loy on March 15, 2023

Hiring the right candidate can be a challenging process, but it doesn’t have to be. Organizations can find the best fit for their job by measuring an applicant’s “will do” behaviors, which assesses how likely they are to engage in behaviors important to the role. 

Customized personality assessments are an effective tool for measuring “will do” behaviors and can help identify the most suitable applicant for the job. Other types of assessments (e.g., skills tests) are “can do” assessments that measure how capable the applicant is. 

Here are four reasons why a tailored personality assessment, like the HighMatch Assess, can improve your hiring success:

  1. Linking Personality Traits Directly to the Job: Each job is unique and requires a specific set of personality traits to be successful. Customized assessments can link personality traits directly to job-related tasks through a personality-oriented work analysis (POWA)1. This improves the predictive power of personality assessments2 and helps identify the traits most important for the job.
  1. Reducing Applicant Test Taking Time: Customized personality assessments only measure the traits that are relevant to the job, reducing the length of the assessment. This means applicants can spend less time taking the test, and organizations can send job offers faster. The CPP is designed to measure only the relevant personality traits, making it a time-efficient tool in the hiring process.
  1. Measuring Narrow Traits That Predict Performance Better: Off-the-shelf personality assessments often measure broad personality traits. However, narrow personality traits are better predictors of performance than their broader counterparts3. The CPP measures narrow personality traits, which can predict specific behaviors and improve organizational success.
  1. Utilizing Local Validation Studies Specific to Your Organization: Proving that personality scales predict performance-related outcomes in a particular job is essential. Local validation studies can be used to validate the measurement of each CPP scale used to predict performance. This process of local validation ensures the assessment is predictive of performance and is legally defensible.

The CPP provides a variety of advantages over off-the-shelf personality assessments by effectively linking personality traits directly to the job, reducing the applicant’s time spent applying, predicting performance outcomes effectively, and can be locally validated using organizationally specific outcomes.

Learn more about how HighMatch’s personalized assessment solution can help your organization. Book a demo today!


  1. O’Neill et al., (2013)
  2. Tett et al., (1991)
  3. Paunonen et al., (1998)